The cut-out posters received the main prize in the Stand Out category.
Europlakat, the leading provider of outdoor advertising in Slovenia and the initiator and organizer of the Outstanding competition, presented, for the tenth consecutive year, awards for the most outstanding achievements in outdoor advertising in Slovenia. The jury considered 426 posters which were published on Europlakat’s advertising spaces during 2021. The goal was to award those that stood out most in terms of creativity, craftsmanship and going a step beyond.
In the competition categories, the 2021 Outstanding Awards went to the Opera and Ballet of the Slovenian National Theater in Maribor, in cooperation with Samino Studio; McDonald’s, in cooperation with Futura DDB; Drogart with the financial support of the Ministry of Health; and Mercator, in cooperation with Herman & Partners.
At Herman, we promoted the Sliced to Your Taste campaign with outstanding billboards which were also delicately sliced as they would be at a deli counter.