Brief
The reading culture in Slovenia is alarmingly low. A 2019 survey showed that 49% of people had not read a single book unrelated to work or study in the last year. Only 6% of people read more than 20 books (excluding study literature) a year, and only 9% read books daily. In this context, especially few people read poetry, which is why Slovenian poets and poetesses are fighting an uphill battle, not in rhyming, but in financial survival in an increasingly commercial world. That is why they need help.
Solution
Since it's not polite to ask for money, we turn asking for money into a culture by bringing Songomat to the streets of Slovenia - a poetry machine Songomat (Pesmomat word is a Slovene play on words using the words pesem (song) and avtomat (automat, machine)) that spreads poetry and gets it to where the people are. On its journey, Pesmomat innovatively sheds light on Slovenian poets' plight and helps raise funds to support them in a symbolic way. It allows passers-by to buy a poem for a coin, brighten their day and support the spread of poetry.
Services
- Songomat, poetic machine
- Poetry anthology
- Online advertising
- Social media handling
- Influencers collaboration
- Events organisation
- Poetry competition