For over a decade, the International Forum of Scientific Research Pharmaceutical Companies has organized an international professional conference called The Value of Innovation. Its goal is to connect various stakeholders in healthcare and discuss challenges and innovative solutions in the healthcare system. The challenges this time were in organizing the hybrid format of the conference and integrating the entire communication system.


Herman & Partners SK, in collaboration with the client, designed and implemented a professional conference that was hybrid, in terms of both content and organization. We prepared a website and online and spatial visuals that established a platform for registering for the event. We provided the client with comprehensive communication support at all times and ensured smooth dialogues with subcontractors, as well as speakers at the conference and with guests. We also provided good media support for the event, which was followed by publications in relevant media.


  • Conceptual content and organizational design of the event
  • Designing visuals for the web and spatial branding
  • Website preparation
  • Communication support
  • Organizational, logistical and substantive implementation of the conference
  • Stakeholder management
  • Invitations for participants
  • Media relations and ensuring media visibility

Project description

The 11th strategic conference, The Value of Innovation, was devoted to considering a health concept called value-based healthcare.

In addition to domestic experts, we also brought in foreign specialists, discussing together how to fill the gap between the need for high-quality treatment on the one hand, and the available resources on the other.

The concept of value-based medical treatment puts the patient and his health at the fore and aims to organize treatment so that the patient achieves optimal results.

  • TEAM
  • Junior Consultant: Veronika Jereb
  • Consultant: Tamara Pevec Barborič
  • Client Director: dr. Dejan Verčič

Farmaforum Laptop
Plakat Copy

We are proud that the client trusted us with the comprehensive organization of the most important annual conference for the third year in a row, and that we will continue to organise it in the future as well.”

Tamara Pevec Barborič, Consultant


2TDK Adria Tehnika AMZS Atlantic Droga Kolinska Biogen Pharma Bitstamp Don Don Grosuplje Dravske elektrarne Maribor E3 Elektro Gorenjska