Brief
For over a decade, the International Forum of Scientific Research Pharmaceutical Companies has organized an international professional conference called The Value of Innovation. Its goal is to connect various stakeholders in healthcare and discuss challenges and innovative solutions in the healthcare system. The challenges this time were in organizing the hybrid format of the conference and integrating the entire communication system.
Solution
Herman & Partners SK, in collaboration with the client, designed and implemented a professional conference that was hybrid, in terms of both content and organization. We prepared a website and online and spatial visuals that established a platform for registering for the event. We provided the client with comprehensive communication support at all times and ensured smooth dialogues with subcontractors, as well as speakers at the conference and with guests. We also provided good media support for the event, which was followed by publications in relevant media.
Services
- Conceptual content and organizational design of the event
- Designing visuals for the web and spatial branding
- Website preparation
- Communication support
- Organizational, logistical and substantive implementation of the conference
- Stakeholder management
- Invitations for participants
- Media relations and ensuring media visibility
